MOUNT VERNON — There’s just one chance to make a good first impression, and developers of Ariel-Foundation Park aim to do just that with artwork unveiled this week. A new logo, designed by author and project historian Aaron Keirns, is meant to visually convey information about the park without being cluttered. With a horizontal format that Keirns and project administrator Ted Schnormeier call fresh and clean, the logo captures the park’s unique blend of green space and industrial heritage.
“The logo is a silhouette representing the past and present of the site,” Keirns said. “The left half shows the park’s new earthen terraces and one of the curvilinear ponds now being built. The right half depicts ruins of the old PPG plant, including its massive smokestack, which will remain as important elements of the park.”
Ariel-Foundation Park’s 175-acre site off of Pittsburgh Avenue is in “pardon our dust” mode, and will remain so throughout 2014 and beyond. Come spring, much work will remain, but the park’s appearance promises to be a world apart from what greeted visitors before acquisition of the massive PPG glassworks and its selective demolition. Scores of new trees will leaf out, and grass will emerge from dirt that has sprouted only brick and steel since the 19th century. The park’s three original lakes will be joined by a pair of new well-fed ponds overlooked by imposing terrace work. And those are just a few of the amenities in progress.
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